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The Proposal of Strategic Development of a Company Operating in Dance Art
Babáková, Andrea ; Kaňovská, Lucie (referee) ; Bumberová, Veronika (advisor)
This thesis focuses on proposal of the potential future development direction of a company operating in the dance art or dance sport area. The theoretical part handles problematics of development and growth of the company and strategic management process including selected analytic methods within development planning. Analytic part contains identification of key (critical) factors within evaluation of existing situation of the company in the context of inside and outside environment. Suitable strategy for future company development aiming for fixing its position on the market including implementation activities and benefits from the proposals will be chosen based on evaluation of the results of performed analyzes.
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Business Plan for a Dance Studio
Šmahelová, Nina ; Čalkovská, Eva (referee) ; Zinecker, Marek (advisor)
The bachelor thesis deals with proposal of a business plan for starting up a dance studio. It is divided into three parts. The first, theoretical part, defines the basic concepts that are necessary for the overall understanding of the topic. The second, analytical part, describes the current state of the market. The proposed part contains the business plan proposal.
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The Proposal of Strategic Development of a Company Operating in Dance Art
Babáková, Andrea ; Kaňovská, Lucie (referee) ; Bumberová, Veronika (advisor)
This thesis focuses on proposal of the potential future development direction of a company operating in the dance art or dance sport area. The theoretical part handles problematics of development and growth of the company and strategic management process including selected analytic methods within development planning. Analytic part contains identification of key (critical) factors within evaluation of existing situation of the company in the context of inside and outside environment. Suitable strategy for future company development aiming for fixing its position on the market including implementation activities and benefits from the proposals will be chosen based on evaluation of the results of performed analyzes.
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Business Plan for a Dance Studio
Šmahelová, Nina ; Čalkovská, Eva (referee) ; Zinecker, Marek (advisor)
The bachelor thesis deals with proposal of a business plan for starting up a dance studio. It is divided into three parts. The first, theoretical part, defines the basic concepts that are necessary for the overall understanding of the topic. The second, analytical part, describes the current state of the market. The proposed part contains the business plan proposal.
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Business Plan of a chosen Firm
Vlková, Martina ; Trachta, Václav (advisor) ; Musil, Martin (referee)
This work deals with the structure of a business plan, and its use in practice. It is divided into theoretical part and practical part. The theoretical part describes the general structure of the business plan. Provides information about companies and business. Furthermore, it also deals with financial analysis, mainly horizontal and vertical analysis and analysis of financial ratios. Conclusion the theoretical part is about the presentation of the company on Facebook. The practical part is focused on creating a business plan for a dance studio. Processes SWOT analysis, Porter five forces analysis and financial analysis at the end. Conclusion provides information on the project's feasibility.
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Marketing of a dance studio
Adamčiková, Patrícia ; Zamazalová, Marcela (advisor) ; Vávra, Oldřich (referee)
The aim of this bachelor's thesis Marketing of a Dance Studio is to apply theoretical knowledge from the area of marketing, specifically marketing of services and sport marketing, in order to analyse the current state of marketing communication of a particular dance club. The theoretical part includes an independent chapter focused on free time activities of children and youth. In the practical part of the thesis, the Dance Studio ATS Domino is introduced along with its marketing activities. It also contains a feedback form for current members and analysis of their responses.
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Business Plan of a Dance Studio
Minařík, Martin ; Tyll, Ladislav (advisor) ; Krause, Josef (referee)
The thesis is concerned with the topic of preparation of a business plan and it is divided into two parts. The first part describes the most important features of a business plan and provides essential economic and managerial theoretical background. The second part applies those rules to a particular business plan of a newly opened dance studio. The business plan is mainly focused on a product portfolio, possible threats and financial planning. An offer for a prospective sponsor is also included in the second part of the thesis. The main methods used for the preparation of the business plan are expert estimate, benchmarking and survey.
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